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Category: Insight

Can AI-generated logos engage our emotions?

Can AI-generated logos engage our emotions?

With the ubiquitous uptake of AI in design, logos are not left out. AI logos are now a thing, and...
  • • Insight
Helpful Ways to Ensure Your Brand Stays Relevant in the Age of AI Search

Helpful ways to ensure your brand stays relevant in the age of AI search

AI search is changing how brands get discovered online. Learn 6 practical ways to keep your brand visible and relevant...
  • • Insight

To Hashtag or Not to Hashtag?

Hashtags have been everywhere for over a decade, but are they still driving results or just taking up space in...
  • • Insight
Best Practices to Ensure Explicit Consent Before Collecting User Data

Best Practices to Ensure Explicit Consent Before Collecting User Data

Discover the best practices for obtaining explicit consent before collecting user data. Learn how to ensure transparency, build trust, and...
  • • Insight
Driving Digitalization - Employees in Digital Transformation

A key ingredient in driving digitalization for your brand: your people

Businesses all over the world are constantly urged to embrace digitalization to stay competitive. While technology plays a crucial role,...
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Work Breakdown Structure (WBS) for task organization in project management

Driving Success for Your Digital Project with Work Breakdown Structure (WBS)

Simplify your digital project management with Work Breakdown Structure (WBS). Learn how breaking down your project into manageable tasks can...
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Subscribe to our newsletter

Subscribe to Our Newsletter: Are the Fields Set Up to Optimize Your Email Communication?

Subscribe to our newsletter alone won’t do it. Set your email subscription form up for success by collecting the right...
  • • Insight
Common Gaps in Restaurant Customer Experience

Restaurants: Here Are Some Gaps That Could Take Away from Your Customer Experience

Explore six common gaps in the customer experience that restaurants often overlook. From delayed menus to missing feedback systems, these...
  • • Insight
user experience

Why User Experience Should Be at the Heart of Your Brand’s Website Design

User experience (UX) is more than a design trend; it’s a critical business strategy. Learn how prioritizing UX in your...
  • • Insight
digitalization

6 Ways Digitalisation Can Transform Your Brand

Discover six powerful ways digitalization can transform your brand. From enhancing customer experience to improving efficiency, leveraging digital tools is...
  • • Insight
digital menu

5 Reasons Why Your Menu Should Go Digital

Discover five key reasons why your restaurant’s menu should go digital. From boosting customer engagement to reducing operational costs, a...
  • • Insight
Working with Agencies: Why a Documented Handover Is Non-Negotiable

Working with Agencies: Why a Documented Handover Is Non-Negotiable

When working with agencies, a documented handover isn’t optional—it’s a necessity. Without clear ownership of processes, brands risk losing critical...
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Collect structured data

5 Ways to Collect Structured Data From Your Customers – With Their Consent

Discover 5 effective and ethical ways to collect structured data from your customers with their consent. Learn tips on forms,...
  • • Insight
AI Agents and How They Can Add Efficiency to Your Brand's Operations

What You Need to Know About AI Agents and How They Can Add Efficiency to Your Brand’s Operations

Imagine this: a customer visits your website at midnight, struggling to find the right product. Instead of waiting for business...

  • • Insight
LinkedIn

How LinkedIn Can Enhance Your Brand Communication and Drive Results

In the ever-evolving digital landscape, social media has become a vital tool for personal and professional interactions. However, when it...

  • • Insight
Badamasi Plants a Seed of Green Evolution With the TGAS Foundation

Aspiring to Become the Modern Father of Greenery in Nigeria, Badamasi Plants a Seed of Green Evolution With the TGAS Foundation

One of the most significant things you notice about a country is its choice of flag colour. Historic texts will...

  • • Insight
Product Design Specialist boosting productivity

My Life as a Product Design Specialist: How ChatGPT Helps Boost My Productivity

As a Product Design Specialist, each day brings a new set of challenges. From designing websites, to collaborating with stakeholders,...

  • • Insight

Why You Should Take Inclusion and Diversity Seriously in Your Website Design

Websites are more than just online spaces, they’re a direct reflection of your brand’s values. But here’s a question for...

  • • Insight

5 Lessons I’ve Learned from Driving Digital Activation for Over 20 Brands

In today’s digital-first world, the journey of taking a brand online has become a crucial aspect of business growth. Over...

  • • Insight
WhatsApp

Leveraging the Power of WhatsApp to Drive Conversational Commerce and Enhance Customer Experience

In today’s fast-paced digital world, customers want more than just products or services; they crave convenience, personalized interactions, and seamless...

  • • Insight

The Ever-Changing World of User Experience: Trends to Expect in 2025

As businesses continue to explore deeper in the digital spaces, user experience (UX) has become a crucial part of any...

  • • Insight
Productivity Tools

5 Digital Productivity Tools That Have Made My Professional Life Easier

As a Digital Communication Expert working remotely, reliable productivity tools are essential to staying organised, connected, and efficient. The right...

  • • Insight

How Your Website Can Be an Effective Business Tool to Drive Customer Success: 5 Brands We Can Learn From

In today’s digital world, your website is no longer just an online brochure—it’s a powerful platform that can help drive...

  • • Insight
Digitalization

How Can I Tell My Brand Is Mature Enough to Integrate Digitalization?

Introduction In today’s fast-paced business world, digital transformation isn’t just a nice-tohave— it’s a must for businesses big and small....

  • • Insight
Customer Experience

5 Ideas to Boost Your Brand’s Customer Experience (CX) and Build Loyalty This Christmas

The Christmas season is a golden opportunity for brands to create special connections with their customers. It’s a period of...

  • • Insight

To Black Friday or Not to Black Friday? A Strategic Guide for Brands

With Black Friday fast approaching, many brands are considering whether to join the annual frenzy. On one hand, Black Friday...

  • • Insight

Why You Should Consider Integrating AI Chatbots to Your Website

In today’s hyper-connected world, customer expectations have evolved, demanding speed, precision, and personalization at every touchpoint. To stay ahead of...

  • • Insight
Why Going Viral May Not Be the Result Your Brand Needs

Why Going Viral May Not Be the Result Your Brand Needs

Introduction In the age of social media, “going viral” has become the holy grail for many brands. The allure of...

  • • Insight

Brands are Like People: Give Them Room to be

Let’s start by pretending we are listening to a conversation. In twenty words or three sentences, we have established two...

  • • Insight

Why Outsourcing Might Be Best For Your Business

As creatives, there is this joy that comes from single-handedly completing a project—pure bliss. Of course, as you become more...

  • • Insight, Technology

Creative Round-Up: Disney Develops A New “Princess Diaries” Film

Have you ever wondered what being inside a bubble will feel like? Well I have always wondered what that is...

  • • Happenings

Deal With Rejection Like A Creative Professional

One of the first things creatives learn on their journey is that not all that glitters is gold. Rejection is...

  • • Insight

Creative Round-up: Popular American Rapper 50 Cent Announces TV Series Production Based On Hushpuppi

For someone who hardly gets moved by surprises, this hard girl definitely got swayed away by this week’s news, but...

  • • Happenings

7 Ways To Overcome Inconsistency As A Creative

One of the significant issues in the creative space is the discussion around ways to overcome inconsistency. Inconsistency is a...

  • • Insight, Technology

Creative Round-up: Elon Musk Announces Twitter To Begin Verification Charges At $8 Monthly

The end of a week is simply a foreshadow of a new week yet to come, don’t let your weekend...

  • • Happenings
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