Brand Story Definition

First Name *

Last Name *

Email address *

Phone *

Position *

Name of Your Brand *

Defining the Brand *

Please give us a brief overview of your Brand. (Who you are, what you do and what you intend to achieve)?

Target Audience *

Who are you looking to attract or sell your service/solution/innovation to?

Target Audience Demography

Profession *

Geographic Location *

Brand Approach *

What methods and strategies are you looking to employ

Thematic Areas

Unique Selling Point *

What is different about your brand, what makes your offers stand out amongst other competitors

Mood and Tone

Logo *

Logo Definition

Colours

What are your choice colours (if any)?

Font *

What are your choice fonts (if any)?

Content, Designs and Tone *

Messaging, personal and content tone

Social Media *

Colour scheme, engagement frequency and strategies

Overall Look & Feel *

Brand consistency standards,general outlook on all digital channels and proposed perception by the audience

Brand Persona *

Define your average user/customer/client

Official Statements

Mission Statement *

Vision Statement *

TT SMART MENU